adidas Retail Films
ADIDAS RETAIL LAUNCH FILM ANIMATIONS
Creative Direction - Blakely Dadson
Working with freelance creative director Blakely Dadson, a fine artist specializing in mural paintings and sports culture apparel design, Half Court facilitated the production of over two years worth of animations made for monthly launch initiatives in adidas Brand Flagship Stores around the world. Each film had unique needs including photo and video production, 2D and 3D animation reworking of existing adidas content, and custom illustration and artwork design.
ADIDAS PARIS BRAND FLAGSHIP STORE EVERGREEN FILMS
Half Court creative produced a series of bespoke art films created for the Paris, France adidas Brand Flagship Store highlighting local Parisian, youth sport. We worked to facilitate Blakely Dadson’s creative direction for the films being communicated to the production vendors on the ground in Paris.
Director, Blakely Dadson - Director of Photography, Kevin Fletcher - Paris Production, 24 Productions - Editorial & Motion Graphics, Francis Kmiecik - Color, Piñata Post - Creative Producer, Katie Reardon Sellon - adidas Creative Director, Michael Castellon